Some years ago Connecticut College undergrad students and a professor of psychology found that “America’s favorite cookie” is just as addictive as cocaine – at least for lab rats. And just like most humans, rats go for the middle first. (See video above)
Their study found that that Oreos caused a higher level of activation than cocaine or morphine in the same brain pathways related to drug addiction. This supports the hypothesis that processed foods like Oreos that synthesize flour, sugar and fat are contributors to the obesity pandemic and comparable to drug addiction.
This clever but non peer reviewed study did illuminate emerging robust neuroscience evidence that continues to support the “food addiction “hypothesis. Obesity Reviews has published an innovative, important and timely paper on this food addiction topic, Metabolic vs. hedonic obesity: a conceptual distinction and its clinical implications. The authors of this important paper distinguish between two dominant forms of obesities (link to full text of this elegant paper below).
We have also included videos that support Metabolic Obesity and Hedonic Obesity (Food Addiction)
Understanding Hedonic Obesity (Food Addiction)
Understanding Hedonic Obesity an alternative hypothesis
Publication: Metabolic vs. hedonic obesity: a conceptual distinction and its clinical implications (full text):